1. University of Auckland SuperIndex 5.3
  2. Business and Economics
  3. Business Case Studies
Please use this identifier to cite or link to this item: https://superindex.lbr.auckland.ac.nz/handle/123456789/59858
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DC FieldValueLanguage
dc.contributorWilson, Marie-
dc.creatorBowden, Stephen-
dc.creatorKearins, Kate-
dc.date2005en
dc.date.accessioned2012-12-09T07:47:17Z-
dc.date.available2012-12-09T07:47:17Z-
dc.date.issued30/11/2012-
dc.identifier.isbn0473102862en
dc.identifier.urihttp://hdl.handle.net/123456789/59858-
dc.description.abstractABE'S® Real Bagels of Chicago was founded by co-owners Megan Sargent and Brent Milburn in 1996. After a difficult beginning, ABE'S® had become one of the fastest growing companies in New Zealand and the market leader in the small New Zealand bagel market. ABE'S® was also set to launch their range of bagel crisps through supermarkets. Going forward, ABE'S® wanted to continue their growth without losing control. Includes questions for discussion. NOTE: This case is also available as a teaching case from the University of Auckland Business Case Centre, Case Number: UA-2005-005en
dc.languageen-
dc.publisherGSE Publicationsen
dc.relation.ispartofBOOK: Case in point : best cases from the 2005 International Conference on Case Study Teaching and Learningen
dc.rightsGSE Publications, 2005en
dc.titleABE's Real Bagels of Chicago (of Auckland, New Zealand)en
dc.typeText-
dc.contributor.corporatenameUniversity of Waikatoen
prism.startingpage133en
dc.subject.organisationAbe's Real Bagels of Chicagoen
dcterms.spatial.countryNew Zealanden
prism.endingpage152en
dc.subject.categoryCase studyen
dc.publisher.placeAuckland, NZen
dc.subject.industryRetailing / wholesale / distributionen
dc.subject.industryFood and beverageen
dc.subject.broadcategoryEntrepreneurship and innovationen
dc.subject.broadcategorySupply chain managementen
dc.subject.keywordsFast growthen
dc.subject.keywordsJoint ventureen
dc.audienceInformation Systems and Operations Managementen
dcterms.accessrights.availabilityContact your nearest library serviceen
Appears in Collections:Business Case Studies

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