1. University of Auckland SuperIndex 5.3
  2. Business and Economics
  3. Business Case Studies
Please use this identifier to cite or link to this item: https://superindex.lbr.auckland.ac.nz/handle/123456789/59892
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DC FieldValueLanguage
dc.contributorSmollan, Roy-
dc.contributorSisley, Richard-
dc.contributorLe Fevre, Mark-
dc.creatorRogers, Kay-
dc.date2000en
dc.date.accessioned2012-12-09T07:47:18Z-
dc.date.available2012-12-09T07:47:18Z-
dc.date.issued23/11/2012-
dc.identifier.isbn864693761en
dc.identifier.urihttp://hdl.handle.net/123456789/59892-
dc.description.abstractMillie and Megs for Meals (MMM) in Auckland's Central Business District (CBD) and its target market comprised inner city dwellers providing lunches and dinners. The case discusses management decisions around the operations of the food service business. Includes questions for dicussionen
dc.languageen-
dc.publisherDunmore Pressen
dc.relation.ispartofBOOK: Applied management : New Zealand case studiesen
dc.rightsDunmore Press, 2000en
dc.titleMillie and Megs for mealsen
dc.typeText-
prism.startingpage15en
dc.subject.organisationMillie and Megs for Meals (MMM)en
dcterms.spatial.countryNew Zealanden
prism.endingpage17en
dc.subject.categoryCase studyen
dcterms.spatial.cityAucklanden
dc.publisher.placePalmerston North, NZen
dc.subject.industryFood and beverageen
dc.subject.broadcategoryMarketingen
dc.subject.broadcategorySupply chain managementen
dc.subject.broadcategoryHuman resource managementen
dc.subject.keywordsDecision makingen
dc.audienceMarketingen
dcterms.accessrights.availabilityContact your nearest library serviceen
Appears in Collections:Business Case Studies

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