1. University of Auckland SuperIndex 5.3
  2. Business and Economics
  3. Business Case Studies
Please use this identifier to cite or link to this item: https://superindex.lbr.auckland.ac.nz/handle/123456789/59938
Title: Hubbard's Foods Limited
Authors: Batley, Tom
University of Otago
Issue Date:  1
Publisher: Pearson Education New Zealand Limited
Abstract: (Also an ECCH case reference no. 401-004-1 and published in 'Journal of the Australian and New Zealand Academy of Management', (2002) Volume 9, Number 2 as 'Growth at Hubbard's Food?') Dick Hubbard is founder of Hubbard's Foods Limited, (originally Winner Foods), a company that manufactures cereals, located in Mangere, Auckland, with an annual turnover of approximately NZ$25Million. The case highlights the entrepreneurial nature and management style of Dick Hubbard. The case is in three parts - evolution, growth and culture of the company, - an illustration of the environment in which the company operates, - Identification of the supply chain, operations and quality management issues of the company. Includes questions for discussion
URI: http://hdl.handle.net/123456789/59938
ISBN: 1877258326
Appears in Collections:Business Case Studies

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