Please use this identifier to cite or link to this item:
https://superindex.lbr.auckland.ac.nz/handle/123456789/60224
Title: | The Warehouse Group : entry into Australia |
Issue Date: | 20-Mar-2013 |
Abstract: | The Warehouse Group, a New Zealand company founded by Stephen Tindall founded in 1982. By 1999, The Warehouse had become the largest retailer and early 2001, the incoming CEO Greg Muir faced a real challenge in transferring that success into Australia. Could The Warehouse implement their format in Australia and would it be as successful as in New Zealand? Includes questions for discussion |
URI: | http://hdl.handle.net/123456789/60224 |
ISSN: | 1833367 |
Appears in Collections: | Business Case Studies |
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