Please use this identifier to cite or link to this item:
https://superindex.lbr.auckland.ac.nz/handle/123456789/60233
Title: | Banking on the best |
Issue Date: | 22-Mar-2013 |
Abstract: | Northside Bank was looking for a new image. The General Manager had to decide between efficiency and effectiveness to choose an organisation to revamp their new image. Includes questions for discussion at the end of the chapter |
URI: | http://hdl.handle.net/123456789/60233 |
ISBN: | 0582546907 |
Appears in Collections: | Business Case Studies |
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