Please use this identifier to cite or link to this item: https://superindex.lbr.auckland.ac.nz/handle/123456789/60235
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dc.creatorAkoorie, Michele E. M.-
dc.creatorScott-Kennel, Joanna-
dc.date2005en
dc.date.accessioned2013-03-21T20:32:31Z-
dc.date.available2013-03-21T20:32:31Z-
dc.date.issued2013-03-22-
dc.identifier.isbn1877258865en
dc.identifier.urihttp://hdl.handle.net/123456789/60235-
dc.description.abstractJ. Wattie Canneries (Watties)was looking to expand into Australia under the Closer Economic Relations (CER) agreement was able to do so by raising plant efficiency, worker productivity and market their products in Australia. Includes questions for discussion at the end of the chapteren
dc.relation.ispartofBOOK: International business strategy : a New Zealand perspectiveen
dc.rightsPearson Education New Zealand Limited, 2005en
dc.titleCloser economic relations (CER) - How Wattie's responded to Australian competitionen
prism.startingpage41en
dc.subject.organisationJ. Watties Canneries (Wattie's)en
dcterms.spatial.countryNew Zealanden
dcterms.spatial.countryAustraliaen
prism.endingpage42en
dc.subject.categoryMini caseen
dc.publisher.placeAuckland, NZen
dc.subject.industryFood and beverageen
dc.subject.broadcategoryInternational businessen
dc.subject.keywordsInternationalisationen
dc.subject.keywordsStrategyen
dcterms.accessrights.availabilityContact your nearest library serviceen
Appears in Collections:Business Case Studies

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