1. University of Auckland SuperIndex 5.3
  2. Business and Economics
  3. Business Case Studies
Please use this identifier to cite or link to this item: https://superindex.lbr.auckland.ac.nz/handle/123456789/60273
Full metadata record
DC FieldValueLanguage
dc.creatorBoaz, Alyse-
dc.date2006en
dc.date.accessioned2013-04-09T23:51:01Z-
dc.date.available2013-04-09T23:51:01Z-
dc.date.issued2013-04-10-
dc.identifier.isbn0582547792en
dc.identifier.urihttp://hdl.handle.net/123456789/60273-
dc.description.abstractGardner Smith NZ Limited trades under three distinct companies: Gardner Smith NZ Limited (dealing with tallow), Pacific Terminals NZ Limited (bulk storage and packaging) and Four Seasons Molasses (molasses and its products) to ensure its survival and growth. Includes questions for discussionen
dc.relation.ispartofBOOK: Marketing in New Zealanden
dc.rightsPearson Education New Zealand, 2006en
dc.titleGardner Smith NZ Limiteden
prism.startingpage35en
dc.subject.organisationGardner Smith NZ Limiteden
dc.subject.organisationPacific Terminals NZ Limiteden
dc.subject.organisationFour Seasons Molassesen
dcterms.spatial.countryNew Zealanden
prism.endingpage39en
dc.subject.categoryCase studyen
dc.publisher.placeAuckland, NZen
dc.subject.industryAgricultureen
dc.subject.industryFood and beverageen
dc.subject.broadcategoryMarketingen
dc.subject.broadcategorySustainabilityen
dc.subject.keywordsGrowthen
dc.subject.keywordsValue creationen
dcterms.accessrights.availabilityContact your nearest library serviceen
Appears in Collections:Business Case Studies

Files in This Item:
There are no files associated with this item.
Show simple item record


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.