1. University of Auckland SuperIndex 5.3
  2. Business and Economics
  3. Business Case Studies
Please use this identifier to cite or link to this item: https://superindex.lbr.auckland.ac.nz/handle/123456789/65433
Full metadata record
DC FieldValueLanguage
dc.creatorEnderwick, Peter-
dc.creatorAkoorie, Michele-
dc.date1996en
dc.date.accessioned2013-08-22T02:33:19Z-
dc.date.available2013-08-22T02:33:19Z-
dc.date.issued2013-08-22-
dc.identifier.isbn0582861187en
dc.identifier.urihttp://hdl.handle.net/123456789/65433-
dc.description.abstractThe case study gives some historical context to the tourism industry in New Zealand before going into detail on the skiing industry and the development of Ruapehu Alpine Lifts (RAL). There is a global skiing context within which RAL operates and the Whakapapa skifield, as a part of the Tongariro National park, is also discussed in terms of the Department of Conservation (DoC) and the Tongariro Management Plan. Issues around sustainability, environmental impacts and ecotourism and the impacts they have on the Ruapehu Alpine Lifts operation and its development are discussed throughout the case studyen
dc.relation.ispartofBOOK: Fast forward : New Zealand business in world markets. Enderwick, Peter, Akoorie, Micheleen
dc.rightsLongman Paul 1996en
dc.titleRuapehu Alpine Liftsen
prism.startingpage396en
dc.subject.organisationRuapehu Alpine Lifts (RAL)en
dc.subject.organisationNew Zealand Tourism Board (NZTB)en
dc.subject.organisationTourism Strategic Marketing Group (TSMG)en
dc.subject.organisationNew Zealand Tourism Industry Association (NZTIA)en
dc.subject.organisationDepartment of Conservation (DoC)en
dcterms.spatial.countryNew Zealanden
prism.endingpage410en
dc.subject.categoryCase studyen
dcterms.spatial.cityRuapehuen
dc.publisher.placeAuckland, NZen
dc.subject.industryTourismen
dc.subject.broadcategoryManagementen
dc.subject.broadcategoryMarketingen
dc.subject.broadcategorySustainabilityen
dc.subject.keywordsBusiness developmenten
dc.subject.keywordsDecision makingen
dc.subject.keywordsJoint ventureen
dc.subject.keywordsProblem solvingen
dcterms.accessrights.availabilityContact your nearest library serviceen
Appears in Collections:Business Case Studies

Files in This Item:
There are no files associated with this item.
Show simple item record


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.