Please use this identifier to cite or link to this item: https://superindex.lbr.auckland.ac.nz/handle/123456789/60077
Title: Christchurch's boy racers
Authors: University of Canterbury
Issue Date:  10
Publisher: McGraw Hill Education
Abstract: An issue threat periodically dominates the New Zealand media is the debate surrounding the 'boy racer' subculture. This subculture is similar to 1950s biker gangs and United Kingdom Mods of the 1960s, sharing a commitment to a particular activity that frequently becomes associated with a lifestyle and members may be very passionate about not only the activity but also the brands associated with that activity. There are different levels of commitment and acknowledgement to those who are perceived 'experts'. Includes questions for discussion
URI: http://hdl.handle.net/123456789/60077
ISBN: 70287090
Appears in Collections:Business Case Studies

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