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https://superindex.lbr.auckland.ac.nz/handle/123456789/65460
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DC Field | Value | Language |
---|---|---|
dc.coverage.spatial | London | en |
dc.creator | Rose, Ian | - |
dc.date | 2013 | en |
dc.date.accessioned | 2013-09-19T20:46:55Z | - |
dc.date.available | 2013-09-19T20:46:55Z | - |
dc.date.issued | 2013-09-20 | - |
dc.identifier.uri | http://hdl.handle.net/123456789/65460 | - |
dc.description.abstract | The article discusses how to successfully build your brand in China. It focuses on 20 companies that have become successful with the new middle-class consumers in China. They share their recommendations for business owners looking to engage with the new middle-class consumers and develop their brand in China | en |
dc.language | English | en |
dc.relation.ispartof | BBC News | en |
dc.relation.uri | http://www.bbc.co.uk/news/business-23364230 | en |
dc.subject | China | en |
dc.subject | Trade | en |
dc.subject | Corporations | en |
dc.subject | Business planning | en |
dc.title | How to win in China : Top brands share tips for success | en |
dc.type | Report | en |
dc.contributor.corporatename | British Broadcasting Corporation (BBC) | en |
prism.number | 23 June | en |
prism.startingpage | 1 p. | en |
dc.date.published | 2013 | - |
Appears in Collections: | New Zealand Asia Information Service |
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