1. University of Auckland SuperIndex 5.3
  2. Business and Economics
  3. Business Case Studies
Please use this identifier to cite or link to this item: https://superindex.lbr.auckland.ac.nz/handle/123456789/65466
Title: Comvita : bee coming an international natural health company
Authors: University of Auckland
Issue Date: 20-Sep-2013
Abstract: This case describes the story of a Bay of Plenty firm Comvita, which transitioned from a small producer of honey-based products to an international New Zealand Stock Exchange (NZX) listed health and wellbeing company. This case, designed for a postgraduate class, outlines the growth and development of Comvita as a company and asks students to consider how Comvita can continue to drive growth based on a raw product with limited supply
URI: http://hdl.handle.net/123456789/65466
Appears in Collections:Business Case Studies

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